Simple pricing, fully spelled out
Two plans, same product. Pay a percentage only when the agent recovers revenue, or a flat fee and keep everything. This page defines exactly what we charge, when, and on what — no surprises on your invoice.
- • The full retention agent, every feature included
- • No subscription, no minimum — $0 until the agent recovers revenue
- • 20% of the next invoice a saved customer pays (rules below), invoiced monthly via Stripe
- • You keep the other 80%
- • Identical features to Growth
- • No revenue share — keep 100% of everything the agent recovers
- • Renews automatically; cancel anytime, effective at period end
What we bill for: four kinds of save, each with proof
We only bill when we can show Lokuna caused the save. Every save needs three things: the customer was really at risk (Stripe shows a failed payment, a scheduled cancellation, a cancel-page visit, or an ended subscription), Lokuna actually delivered a message, and the customer acted through Lokuna. A dip in our health score is never billed, and neither is anyone in the measurement control group.
A renewal payment fails and is later paid after the customer adds a new card after Lokuna's payment email, or pays within 24 hours of using its payment link. If Stripe's automatic retry succeeds on the same card without them acting, we don't bill.
A customer on Lokuna's cancel page accepts a discount or a pause instead of leaving.
A plan is set to end at period end, Lokuna reaches out, the customer replies or taps “Keep my subscription”, and the cancellation is removed before it takes effect.
A customer who left engages with Lokuna's win-back message and starts a new subscription within 30 days.
How much, and when
- • Each save is billed once: 20% of the next invoice that customer actually pays. Monthly plan → 20% of that month. Annual plan → 20% of that year.
- • It's what they actually paid, so any discount the agent gave is already taken into account. After a pause, we bill the first invoice paid once it resumes.
- • If the customer never pays again, you owe nothing for that save.
- • Metered to Stripe at $0.20 per $1 (exactly 20%) and shown on your monthly Stripe invoice. Non-USD amounts convert at European Central Bank reference rates, rounded to the nearest whole US dollar.
- • Every save is listed in your dashboard with its evidence. Think something was misattributed? Email info@lokuna.com within 30 days of the invoice and we'll credit any error.
Worked examples
| Scenario | Invoice we bill on | Your fee (20%) |
|---|---|---|
| $100/mo customer heads to cancel, accepts 30% off for 3 months; next invoice is $70 | $70 (what they actually paid) | $14 |
| $1,200/yr customer schedules a cancellation, replies to Lokuna, keeps the plan; renewal paid | $1,200 (the annual invoice) | $240 |
| $50/mo customer's card fails; they add a new card after Lokuna's email; invoice paid | $50 | $10 |
| Same, but Stripe's automatic retry succeeds on the old card with no action from the customer | $0, not caused by Lokuna | $0 |
| $80/mo customer accepts a 2-month pause, then pays when it resumes | $80 (first paid invoice after the pause) | $16 |
| Customer accepts a discount, then cancels before paying again | $0, nothing was paid | $0 |
| Canceled $40/mo customer replies to Lokuna's win-back, resubscribes 10 days later | $40 (first invoice of the new plan) | $8 |
| Customer our health score flagged, emailed, and still paying (never scheduled a cancel) | $0, no proof they were leaving | $0 |
Billing basics (both plans)
- • Billed through Stripe; prices exclude applicable taxes.
- • Subscriptions renew automatically until cancelled.
- • Cancel anytime from Setup → Billing — effective at the end of the current billing period, no proration or refunds except where required by law.
- • Performance → Growth switches at the end of your paid period. Growth → Performance starts right away; Growth fees metered up to the switch are invoiced then.
- • Price changes come with at least 30 days' notice, effective at your next renewal.
The contractual definition lives in the Terms of Service, Section 6. If this page and the Terms ever disagree, the Terms govern.